Fitz's - The Delmar Loop

Delmar Loop News Media

6 St. Louis spots featuring the ‘dirty soda’ trend

by Jamie Korenblat | Oct 10, 2025 Fitz’s Root Beer If you’re from St. Louis, you know Fitz’s Bottling Co. is a true local institution. Developed in 1947, their signature root beer became a city staple, but it was their iconic floats stacked high with ice cream and unique soda flavors…

Ryan GrifforeOctober 10, 2025

Delmar Loop News Media

Fitz’s Root Beer is Bubbling Up Hope for a Delmar Loop Comeback

KSDK | April 16, 2025 Today, Fitz’s sits in the heart of the Delmar Loop, a ten-block section of distinctive stores, shops and even a renovated movie theater dating back to the 1930’s. One of the highlights of this area is the St. Louis Walk of Fame. Inaugurated in 1988,…

Delmar LoopApril 16, 2025

Delmar Loop News Media

The Best Beverage in Every State

Emily Goodman and Emily Tyra With Taste Of Home | July 30, 2024 So we tapped (pun very much intended) the minds of our friends at Taste of Home and, together, rounded up the supreme sipper each state has to offer. This is our sixth installment of “America the Tasty,” our annual attempt to…

Delmar LoopJuly 25, 2024

Delmar Loop News Media

Drive On | Season 2, Episode 1

CarShield | June 11, 2024 Watch them explore the quirky City Museum, savor the world-famous root beer at Fitz's, and hit the track at the World Wide Technology Kartplex where Sonya and Doug go head to head. Don’t miss out—head to CarShieldTV for more content and to stay up to…

Delmar LoopJune 14, 2024